My Story:

At 65, my dad began showing signs of dementia. After his diagnosis, I started to research the disease to better equip myself and my family. The limited information available at the time left us confused and concerned for his well-being. When home care was no longer a safe option for him, we faced the daunting task of finding a suitable memory care community. The uncertainty of what was ahead, not knowing the right questions to ask, believing everything we were told, and not knowing our rights made the process even more difficult. Balancing his deteriorating health, my job, and caring for two young children proved to be an immense challenge, leaving us feeling lost and desperate for direction. My dad’s experience with dementia and memory care presented many challenges including abuse and neglect. His unfortunate journey has inspired me to assist others facing similar circumstances, ensuring they do not endure what my dad did. Had I known what I do now, I think things may have been different. Being able to empower my clients with the tools and knowledge to avoid these mistakes is my greatest passion.

With a 25-year career as a Director of Merchandising and Product Development behind me, I returned to school to earn my Certified Senior Advisor (CSA®) certification and my Dementia Connection Specialist (DCS) certification. This allows me to better support families and their loved ones, leading them through the process while reducing unnecessary stress. Understanding the priorities and values that are important to you and your loved ones is key to managing life's transitions effectively.

I too, have navigated this road, and I'm here to walk alongside you, guide you through the chapters ahead, and ensure your loved one is treated with compassion and grace.

Dawn Geist, B.Sc., CSA®, DCS